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1楼 haoson
等级:小学生
发帖数:11
回帖数:1
|  发帖时间 - 2005/12/12 7:24:31
| 1~Marketing is the performance of business activities directed at satifying needs and wants though the exchange process .To facilitate exchange ,marketing managers use the right principle getting the right goods or services to the right people at the right place ,time and pricing ,using the right promotional techniques.
2~today,many firms have adopted the marketing concept using this concept ,they indentify consumer needs and wants and them produce goods that satisfy them the foundations fo the concept are consumer orientation and goal orientation..
3~Consumer orientation means the marketing managers identify the groups of people most likely to buy their companies's *域名隐藏* do this ,they either assemble data about potential customersthat is ,the firms must set their own goals,both financial and nonfinancial ,as well as please consumers
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2楼 『戒烟了』
等级:博士后
发帖数:106
回帖数:3604
| 发帖时间 - 2005/12/12 15:20:09
| 市场营销是通过交换来达到满足供求的一个商业行为.,为了更方便的进行交换,营销管理者通过正确的引导,使用正确的促销方式在合适的时间,地点以及以合适的价格把商品和服务提供给适合的消群体.
今天,许多公司已经采用了这个营销策略,他们调查消费者的需求并生产相应的产品去满足这种需求,这就是"消费群体定位"和"目标定位".
所谓"消费群体定位"就是指营销人员必须确认公司产品的可能性消费者.建立一个潜在消费者在数据库,然后公司要确定相对应的目标,金融性目标的及非金融性目标,同时要满足客户.
好几年没碰营销了 好多术语翻译不了了 以上仅借参考.
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3楼 haoson
等级:小学生
发帖数:11
回帖数:1
| 发帖时间 - 2005/12/12 15:56:06
| 谢谢
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外贸英语 -> 请帮我翻译.谢谢
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